WHY DID WE CHANGE THE MOERLEIN LOOK?
Our German heritage and brand longevity are two primary reasons Christian Moerlein exists today. To reflect this, we felt the need to take it back to our roots and created a clean, unique look, which pays homage to Christian Moerlein himself. In addition to being a world-class brewer, Moerlein was a blacksmith therefore the names of our new product lineup reflect the artisanship and tools utilized by a blacksmith: Smithy, Twist, Bronzer, Rivet and Groove.
Why did we change the Moerlein product lineup?
To evolve our recipes in response to the latest beer trends and preferences, we went back to the basics of making high-quality craft beer. We also listened to our fans, and are dedicated to improving the consistency and reliability of our products. The result is a new lineup of year-round and seasonal beers that are brewed with the utmost attention to quality. We know there were many fans of our old lineup, so the most important element when developing these new recipes was to make sure we had products they would love. We are confident that we have something for everyone in our new product lineup. To find your new favorite, check out Our Beers page where you can learn more about each beer.
What about seasonal beers?
We will release seasonal beers starting with our new Oktoberfest, Wootz. You can learn more about our seasonal beer lineup on Our Beers page.
How are these new beers being packaged?
We have 6-packs of the following in standard 12 oz. cans: Smithy Helles Lager, Bronzer Brown Ale, Twist Pale Ale, Rivet West Coast Style IPA, and Groove Hazy IPA. We also have 4-packs of 16 oz. cans for Cincy Blood Orange IPA. In larger quantities, you can find 12-packs of Smithy Helles Lager, Rivet West Coast Style IPA as well as a Variety Pack featuring a selection of Moerlein beers. Check out Our Beers for more details.
Are all the old beers gone forever?
At this point, yes, but don’t completely rule out a return in the future. Some of our legacy beers will be available seasonally at the Moerlein Lager House.
Do you have new merchandise?
Right now, you can find merchandise at the Moerlein Lager House at The Banks. We hope to offer merchandise online soon.
Great. I am ready to try your new lineup – where can I buy them?
Check out the Beer Finder to find Moerlein beers. Since our product is new, we always recommend calling your local retailer to ensure the product is in stock before making a trip.
I still have questions. Who can I reach out to?
We’re always happy to help. Please go to our Contact page, fill out the form and we will get back to you quickly.